Arm & Hammer™ 100% Natural Toothpaste range: gentle power, superior results
Featured Products Promotional FeaturesPosted by: Dental Design 18th July 2023
The new 100% Natural Toothpaste range from Arm & Hammer™ harnesses the superior power of baking soda in two formulas: Whitening Protection and Gum Protection.
The range is formulated to help remineralise and strengthen enamel. The alkalinity of baking soda helps to return the oral pH to neutral levels and keep acid erosion caused by everyday food and drink at bay.[i]
The Whitening Protection toothpaste gently lifts stains to deliver outstanding results: whiter teeth in just 3 days.[ii] The Gum Protection option is clinically proven to improve gum health, removing more plaque around the gum line compared to non-baking soda toothpastes.[iii]
18Arm & Hammer™ toothpastes are proven to remove up to 5x more plaque in hard-to-reach areas vs non-baking soda toothpastes.[iv] The range also contains 1450 ppm of fluoride for lasting protection against caries.
For more information about the carefully formulated Arm & Hammer™ toothpaste range, please visit https://www.armandhammer.co.uk/ or email: ukenquiries@churchdwight.com
Arm & Hammer™ oral healthcare products can now be purchased from Boots, Amazon, Superdrug, ASDA, Sainsbury’s, Tesco, Morrison’s, Waitrose & Partners and Ocado.
[i] Zero D. Evidence for biofilm acid neutralization by baking soda. November 2017. JADA 148(11 suppl). Available at http://jada.ada.org November 2017. Accessed March 10, 2023.
[ii] Arm & HammerTM. https://www.armandhammer.co.uk/our-products/100-natural-baking-soda-whitening/ Accessed March 10, 2023.
[iii] Arm & HammerTM. https://www.armandhammer.co.uk/our-products/100-natural-baking-soda-gum-protection/ Accessed March 10, 2023.
[iv] Arm & HammerTM. https://www.armandhammer.co.uk/our-products/100-natural-baking-soda-gum-protection/ Accessed March 10, 2023.
